Choosing your business name

One of the most important decisions you’ll ever make in business is your choice of business name. A good name can create the perception of integrity, professionalism, or value-for-money. It could be your business’s biggest asset. A poorly chosen name can discourage potential customers by making your business appear farcical, or even offensive. What’s in a name If you haven’t thought of any names yet or the names you’ve come…  Read more

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